BUISENESS MANAGEMENT
ADVERTISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
Advertisements using a well-known person are examples of the ____ advertising technique.
|
status
|
|
hero endorsement
|
|
unfinished comparison
|
|
peer approval
|
Explanation:
Detailed explanation-1: -Some of the most common advertising techniques include emotional appeal, bandwagon pressuring (AKA bandwagon advertising), endorsements and social proof as well as weasel words.
Detailed explanation-2: -Celebrity endorsement The celebrity endorsement technique entails hiring a famous figure to advertise the benefits of a product to consumers. Using a familiar person helps develop trust with a target audience.
There is 1 question to complete.