MANAGEMENT

Detailed explanation-1: -Banners are the creative rectangular ad that are shown along the top, side, or bottom of a website in hopes that it will drive traffic to the advertiser’s proprietary site, generate awareness, and overall brand consideration. This type of visual banner-style online advertising is a form of display advertising.

Detailed explanation-2: -Billboard advertising is categorized as out-of-home (OOH) advertising, which is any advertising that reaches consumers when they’re outside their homes.

Detailed explanation-3: -Billboard advertising is a process of using large scale print and digital advertising boards called billboards or hoardings to promote a brand, offering, or a campaign. It’s an efficient marketing strategy for getting the most number of views and long-term brand impressions.