MANAGEMENT

Detailed explanation-1: -Advertising proof. Shows exactly how an ad will appear in print.-Is sent to the advertiser for review and approval.

Detailed explanation-2: -Ad proofing is the process of reviewing an advertisement’s components (such as ad creatives and ad copy) to ensure that the ad is error-free before it goes live.

Detailed explanation-3: -The purpose of print advertising is to influence a reader to buy an advertised product either physically in a store or digitally on a company’s website. Companies even use print advertising to link with a digital strategy, such as adding a quick response (QR) code to a flyer or magazine ad.

Detailed explanation-4: -Print Advertising Reaches People in a Unique Way For instance, a viewer has a much higher chance of recalling an ad in print format than digital. Also, consumers in general place a higher value on products and services that they see advertised in print than they do online.