MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
An effective headline should contain no more than ____ words in order for people to remember it.
A
7
B
17
C
5
D
10
Explanation: 

Detailed explanation-1: -Headlines should be clear and specific, telling the reader what the story is about, and be interesting enough to draw them into reading the article. Avoid repetition-Headlines summarize; they don’t repeat the lede.

Detailed explanation-2: -An ideal headline could be a mere six words and still be effective. Other studies, such as the one published in Outbrain’s “How Headline Length Impacts Engagement, ” states that the ideal headline is between 60 and 100 characters in length.

Detailed explanation-3: -It simply comes down to this: use just 20% of your content to promote your brand, and dedicate 80% to content that really interests your audience and engages them in conversations. Don’t get me wrong, social media is definitely a large part of your marketing mix.

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