MANAGEMENT

Detailed explanation-1: -A shopper is a person who buys things from a shop for personal use.

Detailed explanation-2: -The correct option is A consumer. A person who buy products from a salesperson is known as a consumer. Consumer is usually considered as the “King” in the market.

Detailed explanation-3: -A consumer is a person who purchases and uses goods and services by paying or agreeing to pay a price for them. A consumer is one who is the decision maker whether or not to buy an item at the store, or someone who is influenced by advertisement and marketing.

Detailed explanation-4: -However, a consumer is someone who consumes or uses the goods, and the customer is someone who purchases the commodity and makes the payment. Sometimes, both the customer and consumer, are the same individual, when an individual buys good for their personal use.