MANAGEMENT

Detailed explanation-1: -Ethos is used as a means of convincing an audience by offering reliability, honesty, and credibility. This usually means a respected authority figure or celebrity giving a product or brand a testimonial or endorsement. Pathos aims to convince viewers by evoking an emotional response.

Detailed explanation-2: -The Carrot and the Stick The carrot and the stick is one of the most popular persuasive advertising techniques. Logically, it makes sense that people prefer to have rewards over punishments.

Detailed explanation-3: -The persuasive strategies used by advertisers who want you to buy their product can be divided into three categories: pathos, logos, and ethos. Pathos: an appeal to emotion. An advertisement using pathos will attempt to evoke an emotional response in the consumer.

Detailed explanation-4: -A persuasive advertisement depicting a well-dressed man in the driver’s seat with a gorgeous woman as his passenger leads consumers to believe that the car will help them attract beautiful people, according to HubSpot.