MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Focuses attention to a product and grabs the attention of the consumer.
A
Advertise
B
Advertisement
C
Advertiser
D
None of the above
Explanation: 

Detailed explanation-1: -Headline. If you want to generate a measurable response to your Web page or ad, you MUST have a headline. An ad with just photos, words, videos, or illustrations may impress people and it may get their attention, but it will not generate actual measurable response without a headline.

Detailed explanation-2: -Word-of-mouth marketing is one of the best ways to attract customer attention and ultimately new customers. Statistics say that 90% of consumers value the recommendations they get from their families, friends, and colleagues, while 74% find word-of-mouth a key influencing factor when making their purchasing decisions.

Detailed explanation-3: -Use A Powerful Headline: Grab Their Attention! People scan things quickly. They come into contact with so many advertisements each day that they can’t possibly read each one. This is why you have to make sure that your advertisement actually grabs and keeps their attention. You do that with an effective headline.

There is 1 question to complete.