MANAGEMENT

Detailed explanation-1: -Thin and fancy fonts take extra effort to read when distances are long and driving speed is high. Some examples of simple, modern, and easy to read typography for billboards are Arial, Calibri, Verdana, Tahoma and Helvetica Sans Serif fonts are ideal for digital billboards.

Detailed explanation-2: -Sans Serif fonts like Arial, Calibri, Verdana, Tahoma and Helvetica are perfect for billboards. Simple, modern and easily intelligible, they are the perfect typography choice for effective billboard designs.

Detailed explanation-3: -The rule of thumb is that for every 10 feet of viewing distance, your font size should be at least 1 inch (or 72 pt.) tall. For example, if your audience is going to be 40 feet away from your ad, your lettering must be at least 4 inches tall (or 288 pt.) for it to be legible.

Detailed explanation-4: -Size. Choose a font that’s at least 16 pixels, or 12 points. If many of your users are older adults, consider using an even larger font size-19 pixels or 14 points. A small font size is more difficult to read, especially for users with limited literacy skills and older adults.