For example, a quarter-page newspaper ad in a large city daily newspaper cost four to eight times ..... than the same-sized ad costs in a small-town weekly.

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Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

For example, a quarter-page newspaper ad in a large city daily newspaper cost four to eight times ____ than the same-sized ad costs in a small-town weekly.

A	less
B	more
C	Either A or B
D	None of the above

Explanation:

Detailed explanation-1: -The name quarter page refers to the 1/4th of a newspaper page which has about 7-8 columns of standard size, which is around 3-4 cm each and has a length of about 50-52 cm. A quarter of these dimensions brings the ad to a size of about 15-16 cm in width and 25-26 cm in length.

Detailed explanation-2: -Newspaper ad sizes are usually measured in centimeters. Few newspaper publishers still measure newspaper width in terms of columns. One column is about 1.6 inches or 4 cm long. Usually, a newspaper has about 7-8 columns which means it is 28-32 cm wide and about 50 cm in length.

Detailed explanation-3: -Vertical Half Page-If a half page ad is vertically printed then the dimensions of such an ad would be around 16 cm wide and 52 cm long covering the full vertical length and the half width of the page.

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