MANAGEMENT

Detailed explanation-1: -“Advertising consists-of all the activities involved in presenting to a group, a non-personal, oral or visual, openly sponsored message regarding a product, service or idea; this message called an advertisement, is disseminated through one or more media and is paid for by the identified sponsor.”-WILLIAM J.

Detailed explanation-2: -An advertisement refers to a paid form of communication that promotes a service, product or brand. Marketers use advertisements to help companies reach their objectives and increase revenue. Often, they design advertisements for specific groups of potential customers.

Detailed explanation-3: -Each component of the advertising message seeks to convince the target market that they should spend money on a product or service. The hook is a statement, image, video, or other type of media that grabs the audience’s attention and compels them to find out more about the particular ad.

Detailed explanation-4: -Moreover, advertisement manages to reach the nooks and corners of the world to target their potential customers. Therefore, it benefits a lot of people. Through advertising, people also become aware of the price difference and quality in the market. This allows them to make good choices and not fall to scams.