MANAGEMENT

Detailed explanation-1: -Collateral design refers to any kind of marketing materials that represent a brand visually. Collateral design could take the form of a brand logo, or the information on a product label, or even a digital content experience like the ones designers can create with Ceros.

Detailed explanation-2: -Marketing collateral is any media material used to promote a company’s products or services. This includes everything from print materials like posters and flyers to digital content like catalogs and digital magazines. Anything you can use to communicate your company’s brand message is considered marketing collateral.

Detailed explanation-3: -Product Collateral means any and all Product that has not been sold by the Company and therefore has not been converted into Gross Revenue or Net Revenue.

Detailed explanation-4: -In simple terms, marketing collateral is a set of different types of media used to help boost the sales of a particular product or service. So, every piece of content, illustration, video, social media post, GIF, or meme can be considered as a piece of marketing collateral.