MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is one major disadvantage of TV advertising?
A
It’s expensive
B
It reaches a lot of potential customers
C
It come’s right into the viewer’s homes
D
None of the above
Explanation: 

Detailed explanation-1: -For power and attention, it’s tough to top the many advantages of television advertising. No other advertising medium combines sight and sound and has such a grand impact. But television advertising has disadvantages, too, including a glaring disadvantage: Cost. TV ads are expensive to produce and expensive to run.

Detailed explanation-2: -Cons of TV Advertising Producing a TV advert is expensive. You have to pay for the equipment, locations, editors and actors if needed. In addition, you must pay for air time. Thus, it is not just the cost of producing the ad you need to think but also the cost of airing your TV advert.

Detailed explanation-3: -The factors that determine how much a TV ad costs involve two main expenses: production and distribution (which in this case is broadcasting). Production costs include the expenses of creating the actual television commercial, such as hiring an ad agency and a professional production crew.

Detailed explanation-4: -Cost-One of the major disadvantages of advertising is the cost involved in the entire process. It starts with spending money on design, printing and average costs.

Detailed explanation-5: -Total TV/Video Advertising Disadvantages Is expensive to produce and to buy. Prime placement may not be available due to limited avails within the most popular programs. May be less demographically selective as other media forms, although cable TV options may be more focused.

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