MANAGEMENT

Detailed explanation-1: -Institutional promotion is the promotion of the organisation as a whole-its ethics, values, goodwill, its sense of social responsibility, in an effort to improve the brand recognition and increase its public relationship appeal.

Detailed explanation-2: -Institutional advertising can be described as promotional activities that are used to improve a brand’s reputation, build a positive image of a brand, or encourage the support of a specific brand or organization.

Detailed explanation-3: -publicity and sales promotions.

Detailed explanation-4: -institutional advertising. noun [ U ] MARKETING. the advertising of an organization, company, or type of product so that people have a positive opinion of it, rather than the advertising of a particular product or service: The medical center announced the launch of its institutional advertising campaign.

Detailed explanation-5: -Institutional advertisements are Multiple Choice advertisements that reinforce previous knowledge of a product build goodwill or an image for an organization. any paid form of nonpersonal communication about an organization, good, service, or idea by an Identified sponsor.