MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
The primary goal of effective Internet advertising copy is to
A
include as much text as possible
B
create a sense of urgency
C
provide personal opinions
D
use humor to convey the message
Explanation: 

Detailed explanation-1: -Ad copy, or advertising copy, is a form of branded content that aims to convert a potential lead for your business into a customer.

Detailed explanation-2: -It is defined as converting your visitors into customers by applying any means of urgency i.e. (sales trigger words or powerful CTAs). Or we can say, urgency marketing is the strategy to show your customers that products are scarce, grab their immediate attention, and compel them to make a purchase.

Detailed explanation-3: -The 5 online advertising objectives: promoting online engagement, creating targeted ads and increasing brand awareness, customer reach and conversion show how effective online ads can be.

There is 1 question to complete.