MANAGEMENT

Detailed explanation-1: -The company’s “Built Ford Tough” slogan was deemed by the U.S. District Court as one of the examples of puffery in advertising since the phrase suggested high quality and reliability to customers when that wasn’t always the case.

Detailed explanation-2: -Product advertising promotes a brand’s specific product rather than the brand itself. These advertisements focus on selling products based on their features and benefits rather than brand reputation or brand recognition.

Detailed explanation-3: -Which of the following is true about advertising during the Great Depression? Advertisers adopted a tough, no-frills advertising style.

Detailed explanation-4: -Slice-of-life advertisements usually use real-life people, not actors, to make the ads more credible to the audience. Image executions rely heavily on visual elements such as photography, color, tonality, and design.