MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

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Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

A government wants to issue a health warning to the nation. Which method of advertising would not be suitable?

A	articles in medical journals
B	leaflets to every household
C	posters in doctors’ waiting rooms
D	television advertisements

Explanation:

Detailed explanation-1: -Having an active social media presence allows healthcare professionals to pass along information shared by organizations such as the Red Cross, and the Centers for Disease Control or communicate with news outlets.

Detailed explanation-2: -However, multiple studies have found a strong link between heavy social media and an increased risk for depression, anxiety, loneliness, self-harm, and even suicidal thoughts. Social media may promote negative experiences such as: Inadequacy about your life or appearance.

Detailed explanation-3: -Display classified advertisers may choose to have their ads placed on NEJM CareerCenter (NEJMCareerCenter.org), the New England Journal of Medicine’s physician career website, for a fee of $200 per issue per display advertisement. The Web fee ensures the ad will be online for a minimum of 21 days.

There is 1 question to complete.