MANAGEMENT

Detailed explanation-1: -The main objective of publicity to garner public exposure, awareness, and attention to channelise the information about a brand or an offering to build its goodwill, stimulate demand, or change public opinion.

Detailed explanation-2: -Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity/public relations.

Detailed explanation-3: -Advertising can increase sales by telling potential and current customers about your new product launches, special offers and improvements.

Detailed explanation-4: -Advertising has three primary objectives: to inform, to persuade, and to remind. Informative Advertising creates awareness of brands, products, services, and ideas. It announces new products and programs and can educate people about the attributes and benefits of new or established products.