BUISENESS MANAGEMENT
ADVERTISING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Part of coordinating a business’s promotional activities so that they will achieve the business’s promotional goals is informing a salespeople about
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what promotional activities will take place
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how many customers are expected to respond
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Who selected the products being promoted
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how much is being spent on all activties
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Explanation:
Detailed explanation-1: -POSM is an acronym for Point of Sale Marketing or Point of Sale Materials and is used to display and promote products at the shelf in brick and mortar stores. POSM contain different types of materials, installations, and tools from anything such as free-standing displays to promotional ‘dump bins’.
Detailed explanation-2: -What are the 4 types of promotional strategies? Types of promotional strategies include traditional and online advertising, personal selling, direct marketing, public relations and sponsorships and sales promotions.
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