MANAGEMENT

Detailed explanation-1: -Follow-up. The follow-up, which takes place after the sale, is one of the most important steps in the selling process. It’s a continuation of the relationship between the seller and the buyer that ensures customer satisfaction, retains customer loyalty and helps prospect for new customers.

Detailed explanation-2: -Closing a sale occurs when the seller and buyer agree to the conditions of the sale and the buyer makes a firm commitment to the transaction. Closing the sale should not be seen as a transactional event, but rather as the natural ending of the sales process.

Detailed explanation-3: -The follow-up adds value to the service or product the customer purchased from you and gives you an opportunity to build a relationship that could lead to additional sales from the same consumer and referrals to more potential clients.

Detailed explanation-4: -According to a study by Brevet, 80% of sales require an average of five follow-ups in order to close the deal. However, 44% of sales reps follow up with a prospect only once before giving up. After four follow-ups, 94% of salespeople have given up.