MANAGEMENT

Detailed explanation-1: -Just Do It: How the iconic Nike tagline built a career for the late Dan Wieden Advertising legend Dan Wieden, who created the iconic Nike slogan Just Do It, died last week at the age of 77-leaving behind a legacy that changed the industry.

Detailed explanation-2: -The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone.

Detailed explanation-3: -Here are some excellent examples: Meow Mix: “Tastes so good, cats ask for it by name.” KFC: “Finger lickin’ good.” Lay’s: “Betcha can’t eat just one."

Detailed explanation-4: -In Greek mythology, Nike is the Winged Goddess of Victory. The logo is derived from goddess’ wing, ’swoosh’, which symbolises the sound of speed, movement, power and motivation.