MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
This form of broadcast media reaches 90% of people, uses catchy sounds and jingles to attract attention, and has a highly segmented audience. It is cheaper than TV
A
Internet
B
Broadcast
C
Television
D
Radio
Explanation: 

Detailed explanation-1: -There are four major types of advertisement mediums: print, television, outdoor signage, and digital media advertisements.

Detailed explanation-2: -Broadcast Media-Television Advertising reaching very large audience. It combines visual images, sound, motion and colour to achieve viewer’s empathy. It allows development of creative and imaginative ad messages in a unique way.

Detailed explanation-3: -ADVERTISEMENTS: Nine types of advertising media available to an advertiser are: (1) direct mail (2) newspapers and magazines (3) radio advertising (4) television advertising (5) film advertising (6) outdoor advertising (7) window display (8) fairs and exhibition and (9) specially advertising!

Detailed explanation-4: -What is meant by broadcast media? The term ‘broadcast media’ covers a wide spectrum of different communication methods such as television, radio, newspapers, magazines and any other materials supplied by the media and press.

There is 1 question to complete.