MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
This type of media offers creativity in advertising, combining sight and sound and has the ability to reach a large number of people, but has a high production cost.
A
Television
B
Radio
C
Newspaper
D
Specialty
Explanation: 

Detailed explanation-1: -Television is considered as the most ideal form of advertising medium and has exhibited the most rapid growth among other advertising mediums. Its ability to combine visual images, sound, motion, and colour presents the advertiser with the opportunity to develop the most creative and imaginative appeals of any medium.

Detailed explanation-2: -There are four major types of advertisement mediums: print, television, outdoor signage, and digital media advertisements.

Detailed explanation-3: -Out-of-home advertising allows marketers to focus on a particular geographic area and is relatively inexpensive. Messages, though, must be limited to a few words because the audience is usually moving.

Detailed explanation-4: -Broadcast Advertising-This type of advertising is very popular all around the world. It consists of television, radio, or Internet advertising.

There is 1 question to complete.