MANAGEMENT

BUISENESS MANAGEMENT

ADVERTISING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
What is Facebook ads?
A
It is an ad that are targetting users based on their location, demographic, and profile information.
B
It is an ad management tool to make, edit and analyze paid promotional Facebook campaigns.
C
all of the above
D
None of the above
Explanation: 

Detailed explanation-1: -On Facebook, ad targeting is based on three different types of target audience: Core audiences, which you target based on demographics, behaviors, and location. Custom audiences, which allow you to reconnect with people who have already interacted with your business.

Detailed explanation-2: -Reach everyone, or just a few. Facebook will automatically show your ads to people who are most likely to find your ads relevant. You can further target your ad delivery with three audience selection tools. Core AudiencesDefine an audience based on criteria such as age, interests, geography and more.

Detailed explanation-3: -Facebook image ads, or photo ads, as some call them, feature a still image and accompanying copy and a call to action (CTA). You can use boosted posts or create dedicated ads for Facebook image ads. Many ecommerce advertisers use image ads to promote a product and include a link to the product page.

Detailed explanation-4: -Facebook has three main types of targeting options: Core Audiences, Custom Audiences, and Lookalike Audiences.

Detailed explanation-5: -The largest Facebook audience in 2021 is men aged between 25 and 34, accounting for 19% of total potential reach. Men using Facebook between the ages of 18-24 make up 15%, while female users between the ages of 24-35 are responsible for 13%.

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