BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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An aspiring entrepreneur studies the U.S. Census to obtain information on single heads of households in Phoenix, Arizona.
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Primary
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Secondary
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -Dichotomous Questions A dichotomous question is a type of close-ended question that provides respondents with only two possible answer options, typically extremes like yes/no, true/false, agree/disagree.
Detailed explanation-2: -The term focus group is often used as one of the key methods to gather qualitative research, in the market research sphere. Although not quite an interview, this hands-on approach spurs discussions between research participants, which have the potential to go into great depth on a subject of study.
There is 1 question to complete.