BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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quantitative
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media
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qualitative
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market media
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Detailed explanation-1: -Sales forecasting is an attempt to estimate the future sales of an existing product. A type of research focusing on the issues of media effectiveness, selection, frequency, and ratings; also known as advertising research.
Detailed explanation-2: -Media Research Also known as advertising research; focuses on issues of media effectiveness, selection, frequency, and ratings.
Detailed explanation-3: -Their model consists of three types of continuity: information continuity, management continuity and relationship continuity.
Detailed explanation-4: -Media Research. Also known as advertising research, focuses on issues of media effectiveness, selection, frequency, and ratings. Database Research. Is a collection of related information about a specific topic.
Detailed explanation-5: -product placement. What type of ad is also referred to as fighting or pulsing? occasional.