The small business entrepreneur, as well as large businesses, use this tool to effectively gather sales and product information for use in decision-making.

MARKET RESEARCH

Please wait while the activity loads.
If this activity does not load, try refreshing your browser. Also, this page requires javascript. Please visit using a browser with javascript enabled.

If loading fails, click here to try again

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]

A	The Advertising Broadcast System
B	The Point of Sale System
C	Either A or B
D	None of the above

Explanation:

Detailed explanation-1: -Surveys are useful tools for gathering information to improve your business practices. This guide explains how to select and implement the appropriate type of survey for your needs. Surveys provide businesses with feedback and information about customers’ and employees’ wants and needs.

Detailed explanation-2: -A SWOT analysis helps you assess internal factors that might affect your business (strengths and weaknesses) and external factors (opportunities and threats).

Detailed explanation-3: -Secondary data refers to data that was previously collected for a different purpose besides the research at hand. This means the data has already been collected, generally by another individual or organization. Secondary data is used for different purposes but can be used specifically in marketing research.

There is 1 question to complete.

MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH