BUISENESS MANAGEMENT
MARKET RESEARCH
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Pretend customer
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Fake customer
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Copy customer
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Mystery shopper
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Detailed explanation-1: -They are called mystery shoppers, and their work is to pretend that they are real customers. This “mimicry” allows you to get the most objective and unbiased opinion regarding your internal business performance.
Detailed explanation-2: -What is a Secret Shopper and what do they do? Mystery shoppers, sometimes called secret shoppers, are often employed by a third-party company to visit stores and restaurants, banks and apartment complexes with the specific purpose of assessing customer service.
Detailed explanation-3: -Mystery Shopping is a process in which a person visits a retail store, restaurant, bank branch or any such location with the objective of measuring the quality of customer experience. Many companies define detailed processes and parameters to ensure that customers will have a good experience in their sales locations.
Detailed explanation-4: -Mystery shopping is a type of market research that uses a secret shopper to act as a true customer to evaluate the customer experience in-person, over the phone, or online.
Detailed explanation-5: -Mystery shoppers pretend to be customers at businesses, such as car dealerships, movie theaters, restaurants, retail shops, banks or hotels to keep a record of various factors influencing the quality of the service they receive and may also take photos of products and displays.