MANAGEMENT

Detailed explanation-1: -Monitoring people’s behaviour on social media provides a lot of data. With this, you can begin to see trends and patterns that you might miss with more targeted forms of market research. This can feed into your overall business strategy. It might even help you to identify a completely new audience.

Detailed explanation-2: -Social media marketing (SMM) uses social media and social networks-like Facebook, Twitter, and Instagram-to market products and services, engage with existing customers, and reach new ones.

Detailed explanation-3: -Social media research is the process of analyzing social media data to conduct quantitative (and at times qualitative) research in order to understand how audiences relate to topics, by using tools and data extraction techniques.

Detailed explanation-4: -What is social media market research? Social media market research is the practice of gathering historical and real-time data from social media channels to better understand your brand’s target market.