BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Experiment
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Interview
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Secondary Reserach
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Focus Groups
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Detailed explanation-1: -In contrast, in a focus group discussion, researchers adopt the role of a “facilitator” or a “moderator.” In this setting, the researcher facilitates or moderates a group discussion between participants and not between the researcher and the participants.
Detailed explanation-2: -Two-way Focus Group: This type involves two groups-each with its own moderator – where one group actively discusses a topic, whereas the other observes the first group.
Detailed explanation-3: -A focus group discussion (FGD) is a good way to gather together people from similar backgrounds or experiences to discuss a specific topic of interest.
Detailed explanation-4: -A Focus Group Discussion (FGD) is a qualitative research method and data collection technique in which a selected group of people discusses a given topic or issue in-depth, facilitated by a professional, external moderator.