BUISENESS MANAGEMENT
MARKET RESEARCH
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
Quantitative
|
|
Qualitative
|
|
Primary
|
|
Secondary
|
Detailed explanation-1: -Qualitative data is defined as the data that approximates and characterizes. Qualitative data can be observed and recorded. This data type is non-numerical in nature. This type of data is collected through methods of observations, one-to-one interviews, conducting focus groups, and similar methods.
Detailed explanation-2: -Qualitative method is used to understand people’s beliefs, experiences, attitudes, behavior, and interactions. It generates non-numerical data.
Detailed explanation-3: -Qualitative Data A variable that cannot assume numerical value but can be classified into two or more non-numeric categories is called a qualitative or categorical variable. The data collected on such a variable are called qualitative data.
Detailed explanation-4: -Revised on January 30, 2023. Qualitative research involves collecting and analyzing non-numerical data (e.g., text, video, or audio) to understand concepts, opinions, or experiences. It can be used to gather in-depth insights into a problem or generate new ideas for research.
Detailed explanation-5: -Counting the number of times a ball dropped from a rooftop bounces before it comes to rest comprises numerical data.On the other hand, non-numerical data, also called categorical, qualitative or Yes/No data, is data that can be observed, not measured.