MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following best describes the term, market research?A A measure of the size of a market 5B The process of gathering and analysing data 5C A group of consumers with similar needs 5D The sales of a business in a market compared to total market sales
A
A measure of the size of a market
B
The process of gathering and analysing data
C
A group of consumers with similar needs
D
The sales of a business in a market compared to total market sales
Explanation: 

Detailed explanation-1: -Market research, also known as “marketing research, ” is the process of determining the viability of a new service or product through research conducted directly with potential customers.

Detailed explanation-2: -Market research is the process of gathering and analyzing information about a market, product, or service in order to gain insight into customers, competitors, and the market itself.

Detailed explanation-3: -Which of the following is the best definition of marketing research? Marketing research is: The process of designing, gathering, analyzing, and reporting information that may be used to solve a specific marketing problem.

There is 1 question to complete.