MANAGEMENT

BUISENESS MANAGEMENT

MARKET RESEARCH

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Which of the following describes the estimating of future results of sales by looking at current and past sales?
A
Anticipating
B
Calculating
C
Envisioning
D
Forecasting
Explanation: 

Detailed explanation-1: -Sales forecasting is the process of estimating future revenue by predicting the amount of product or services a sales unit (which can be an individual salesperson, a sales team, or a company) will sell in the next week, month, quarter, or year.

Detailed explanation-2: -Regression analysis is a statistical process. It is used in sales forecasting; determines and measures the association between company sales and other variables. It involves fitting an equation to explain sales fluctuations in terms of related and presumably casual variables.

Detailed explanation-3: -Multivariable Analysis Forecasting Incorporating various factors from other forecasting techniques like sales cycle length, individual rep performance, and opportunity stage probability, Multivariable Analysis is the most sophisticated and accurate forecasting method.

Detailed explanation-4: -Straight-line Method The straight-line method is one of the simplest and easy-to-follow forecasting methods. A financial analyst uses historical figures and trends to predict future revenue growth.

Detailed explanation-5: -Concept: The historical forecasting method works by taking the previous sales data for a certain period and assuming that your sales will be better. The problem with the historical forecasting method is it doesn’t put into account the dynamic market changes.

There is 1 question to complete.