BUISENESS MANAGEMENT
MARKET RESEARCH
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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To establish a clear definition of the problem for both parties (researcher and client)
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To simplify the processes of research
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To start when the research processes end with the goal of developing each stage of the design based on what comes after and at the end have accurate results for decision making
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All the above
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Detailed explanation-1: -As opposed to the traditional market research process, the backward research method begins with a manager and the researcher spending an important amount of time talking about the manager will utilise the research findings and in determining what the closing report will look like.
Detailed explanation-2: -Market research allows a company to discover the target market and get opinions and other feedback from consumers about their interest in the product or service. This type of research can be conducted in-house, by the company itself, or by a third-party company that specializes in market research.
Detailed explanation-3: -1. Determine how the research results will be implemented (which helps to define the problem). 2. To ensure the implementation of the results, determine what the final report should contain and how it should look.
Detailed explanation-4: -Report, Present, Take Action. The final step in the market research process is to present your survey research findings and draw conclusions.