BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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All of the following are advantages of a survey EXCEPT:
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data collected is always honest and reliable
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quick
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easy to analyze
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can collect data on large samples
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Explanation:
Detailed explanation-1: -Survey research is a unique way of gathering information from a large cohort. Advantages of surveys include having a large population and therefore a greater statistical power, the ability to gather large amounts of information and having the availability of validated models.
Detailed explanation-2: -Which of the following are advantages of survey research? Survey research is usually quick and economical. Survey research is less concerned with interviewer or observer bias. Surveys may help the researcher dispel certain preconceptions and discover issues that might have been otherwise overlooked.
There is 1 question to complete.