BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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In selling goods, business can focus on specific characteristics that appeal to the customer.
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TRUE
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FALSE
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Either A or B
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None of the above
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Explanation:
Detailed explanation-1: -There is no consideration for customer satisfaction and repeated buying in the selling concept. It assumes that even if people do not like the products, the disappointment would be forgotten in the long run.
Detailed explanation-2: -These are variables such as occasion, benefit sought, user status, user rate, loyalty rate, readiness stage, and consumers attitude. They include loyalty, cost, frequency of purchase, amount of purchase, time of year, time involved in purchasing decision, where customer purchases the product.
There is 1 question to complete.