MANAGEMENT

Detailed explanation-1: -Traditional marketing refers to any type of marketing that isn’t online. This means print, broadcast, direct mail, phone, and outdoor advertising like billboards. From newspapers to radio, this method of marketing helps reach targeted audiences.

Detailed explanation-2: -Traditional marketing channels include: Outdoor (Billboards, bus/taxi wraps, posters etc) Broadcasting (TV, Radio etc) Print (Magazines, newspapers etc)

Detailed explanation-3: -Traditional marketing relies on offline strategies, including direct sales, direct mail (postcards, brochures, letters, fliers), tradeshows, print advertising (magazines, newspapers, coupon books, billboards), referral (also known as word-of-mouth marketing), radio, and television.

Detailed explanation-4: -Traditional marketing: also known as offline marketing focuses primarily on sales, focusing its mechanisms of action on the product or service. Its channels of action are conventional media such as direct sales, press, radio, television, fairs and exhibitions, advertisements or printed materials.