MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Marketing is known as the creation and maintenance of satisfying ____ relationships.
A
selling
B
exchange
C
Either A or B
D
None of the above
Explanation: 

Detailed explanation-1: -Marketing is the process of creating, distributing, promoting, and pricing goods, services, and ideas to facilitate satisfying exchange relationships with customers and develop and maintain favorable relationships with stakeholders in a dynamic environment.

Detailed explanation-2: -Marketing is the process of creating, pricing, distributing, and promoting goods, services, and ideas to facilitate satisfying exchange relationships with customers and to develop and maintain favorable relationships with stakeholders in a dynamic environment.

Detailed explanation-3: -Acquiring new customers can be challenging and costly. Relationship marketing helps retain customers over the long term, which results in customer loyalty rather than customers purchasing once or infrequently.

Detailed explanation-4: -In marketing, the act of obtaining a desired object from someone by offering something of value in return is called the exchange process. The exchange involves: the customer (or buyer): a person or organization with a want or need who is willing to give money or some other personal resource to address this need.

Detailed explanation-5: -Creating: The process of collaborating with suppliers and customers to create offerings that have value. 2. Communicating: Broadly, describing those offerings, as well as learning from customers. 3. Delivering: Getting those offerings to the consumer in a way that optimizes value.

There is 1 question to complete.