BUISENESS MANAGEMENT
MARKETING
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
One of the popular Hindi News Channels seeks viewers choice on which of the given four or five main news stories of the day would be broadcasted as detailed story at the prime time, so that viewers get to listen to the story of their choice. Which function of marketing is being followed?
|
|
Marketing Planning
|
|
|
Gathering and Analysing Market Information
|
|
|
Product Design and Development
|
|
|
Customer Support Services
|
Explanation:
Detailed explanation-1: -The four Ps are a “marketing mix” comprised of four key elements-product, price, place, and promotion-used when marketing a product or service. Typically, businesses consider the four Ps when creating marketing plans and strategies to effectively market to their target audience.
Detailed explanation-2: -India has over 500 satellite channels (more than 80 are news channels) and 70, 000 newspapers, the biggest newspaper market in the world with over 100 million copies sold each day.
There is 1 question to complete.