MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Outward Bound is selling a backpack together with a pair of hiking boots at one-third off their regular combined price. What type of promotion is this?
A
incentives
B
product sample
C
deal
D
sponsorship
Explanation: 

Detailed explanation-1: -The promotion mix also contains four elements that companies use to meet their marketing objectives. The elements are sales promotion, advertising, personal selling, and public relations.

Detailed explanation-2: -Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays, posters, mobile apps, motion pictures, web pages, banner ads, emails.

Detailed explanation-3: -Advertising is a form of nonpersonal promotion in which companies pay to promote ideas, goods, or services. These promotions are presented through a variety of media outlets.

Detailed explanation-4: -Promotion mix means integration of its components which are personal selling, advertising, sales promotion, public relation, and direct marketing to achieve targeted marketing goals and objectives.

There is 1 question to complete.