MANAGEMENT

BUISENESS MANAGEMENT

MARKETING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Process of communicating with potential customers in an effort to influence their buying behavior.
A
promotion
B
public relations
C
purchase incentive
D
product/service management
Explanation: 

Detailed explanation-1: -PROMOTION–communicating information between seller and potential buyer or others in the channel to influence attitudes and behavior. PERSONAL SELLING–direct spoken communication between sellers and potential customers.

Detailed explanation-2: -Marketing is the Process of Communicating the Value of a Product or Service to Customers.

Detailed explanation-3: -Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses.

Detailed explanation-4: -Direct marketing is part of the promotional mix. Because it communicates directly with customers, it can deliver a higher conversion rate (the percentage of the targeted group that, for example, buys your product) at a lower cost.

Detailed explanation-5: -Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.

There is 1 question to complete.