BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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____ concept states that the consumers will prefer products that offer the best quality, performance or innovative features.
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Exchange
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Production
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Product
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Selling
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Explanation:
Detailed explanation-1: -This orientation holds that consumers will favor those products that offer the most quality, performance, or innovative features. Managers focusing on this concept concentrate on making superior products and improving them over time.
Detailed explanation-2: -The product concept holds that consumers will favor products that offer the most in quality, performance, and innovative features.
Detailed explanation-3: -The production concept holds that consumer will favour products that are available and highly affordable.
There is 1 question to complete.