BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The business-to-business (B2B) market includes people who buy products to:
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Use them in day-to-day operations
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Make other products
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Resell them
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All of the above
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Explanation:
Detailed explanation-1: -The business-to-business (B2B) market includes people who buy products to: Resell them, Use them in day-to-day operations, Make other products.
Detailed explanation-2: -Business-to-business market (B2B) characteristics: Few buyers in relation to total number of consumers. Large-scale orders. A relationship between buyer and seller can be established. Potential customers are easy to single out/segment.
Detailed explanation-3: -A target market is the group of people most likely to purchase a specific product or service.
Detailed explanation-4: -The term market refers to all the people who might buy a product. The marketing mix is a combination of elements used to sell a product to a specific target market.
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