BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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The Green Place is a gift store selling items that are compatible with ecological issues. Chris coordinates all of the marketing activities of The Green Place so that the store projects the right image to its customers. What is Chris directly involved in?
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personal selling
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sales promotion
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publicity
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advertising
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Explanation:
Detailed explanation-1: -A slotting allowance is a cash premium paid by a manufacturer to a retailer to help the retailer cover the costs of placing the manufacturer’s product on the shelves. Slotting allowances can range from a few thousand dollars to several million dollars per product.
Detailed explanation-2: -Advertising is a form of nonpersonal promotion in which companies pay to promote ideas, goods, or services. These promotions are presented through a variety of media outlets.
Detailed explanation-3: -Buying allowances are price discounts given by manufacturers to wholesalers and retailers to encourage the purchase of a product.
There is 1 question to complete.