BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Survey
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Observation
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Product Mix
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Product line
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Detailed explanation-1: -Primary data, also sometimes referred to as raw data, is information collected specifically for the purpose of the research at hand. It is first-hand data collected by the researcher, rather than through another person or source.
Detailed explanation-2: -Observing people and asking them questions are the two principal ways to collect new or primary data for a marketing study. Facts and figures obtained by watching, either mechanically or in person, how people actually behave is the way marketing researchers collect OBSERVATIONAL DATA.
Detailed explanation-3: -Market survey is the survey research and analysis of the market for a particular product/service which includes the investigation into customer inclinations.