MANAGEMENT

Detailed explanation-1: -Qualitative data collects information that seeks to describe a topic more than measure it. This type of research measures opinions, views, and attributes vs. hard numbers that would be presented in a graph or a chart.

Detailed explanation-2: -Expert opinions are another example of qualitative research in which an expert weighs in on a topic. Again, this is a way to gather insights from a single source about a specific topic. Yet another example of qualitative research is focus groups, where A small sample size is asked for opinions on a certain subject.

Detailed explanation-3: -Qualitative data is non-numeric information, such as in-depth interview transcripts, diaries, anthropological field notes, answers to open-ended survey questions, audio-visual recordings and images.

Detailed explanation-4: -Quantitative Research is used to quantify the problem by way of generating numerical data or data that can be transformed into usable statistics. It is used to quantify attitudes, opinions, behaviors, and other defined variables – and generalize results from a larger sample population.

Detailed explanation-5: -Qualitative research is generally exploratory in nature. It’s used to understand the motivations, reasons, thoughts, opinions, and feelings that underlie behaviours and phenomena. It’s used to identify areas for more in-depth study, and to give context to results or hypotheses already measured.