BUISENESS MANAGEMENT
MARKETING
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Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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A consumer buys a product either to resell it or make it into another product.
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A customer must be a business, while a consumer may be a private individual.
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A customer buys specialty products, while a consumer buys convenience products.
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A customer buys products, while a consumer uses products.
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Detailed explanation-1: -Customer is the one who is purchasing the goods. Consumer is the one who is the end user of any goods or services. Consumers are unable to resell any product or service. Customers need to purchase a product or service in order to use it.
Detailed explanation-2: -A customer always purchases a product or service, but might not be the end user. A consumer is always the end user of a product or service, but might not have purchased it. A customer becomes a consumer if they make a purchase and use the product or service themselves.
Detailed explanation-3: -costumer or customer Costumer is a person who makes, sells or rents clothing out to others for parties, theatrical performances and for movies. “Mother plans to rent a Spiderman suit from a costumer for my Birthday party.” Customer means a buyer who scouts the market for item(s) to purchase.
Detailed explanation-4: -Consumer purchases typically involve an individual decision maker in a single-step transaction. Compared with consumer decision making, business buying behavior is characterized by a formal multi-step process conducted professionally over a period of time, involving many people interacting within a formal organization.