BUISENESS MANAGEMENT
MARKETING
|
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
|
|
|
brand loyalty
|
|
|
making profits
|
|
|
obtaining needed items at the right time
|
|
|
determining how to meet unlimited wants with limited resources
|
Detailed explanation-1: -The buying and selling are the exchange functions of marketing.
Detailed explanation-2: -A marketing exchange is what happens any time two or more people trade goods or services. In marketing theory, every exchange is supposed to produce “utility, ” which means the value of what you trade is less than the value of what you receive from the trade.
Detailed explanation-3: -Delivering: Getting those offerings to the consumer in a way that optimizes value.
Detailed explanation-4: -Four factors are required for marketing to occur: (1) two or more parties (individuals or organizations) with unsatisfied needs; (2) a desire and ability on their part to be satisfied; (3) a way for the parties to communicate; and (4) something to exchange.