BUISENESS MANAGEMENT
MERCHANDISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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What designers want
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What merchandisers want
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What consumers want
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What retail stores
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Detailed explanation-1: -Fashion forecasting is a domain of the Fashion Industry that primarily focuses on a variety of upcoming trends in terms of colours, fabrics, materials, apparels, textures, accessories, styles, and other elements that the industry constitutes.
Detailed explanation-2: -Fashion Trend Forecasts provide businesses with consumer insights that give them the information they need to strengthen their product ranges and develop the right products.
Detailed explanation-3: -To accurately predict fashion trends one must observe and analyse social cultural movements to project a short, medium or long term impact on the direction of fashion. Trend forecasters use a mixture of intuition, research and data to create a scenario which they then communicate through writing and mood boards.