BUISENESS MANAGEMENT
MERCHANDISING
Question
[CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
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Benefit
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Feature
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Objection
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Presentation
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Detailed explanation-1: -What would you do in this situation? A feature is a physical characteristic or quality of a product. It is something the customer can touch, feel, smell, see, or measure. It helps to describe the product.
Detailed explanation-2: -Tangible – physical characteristics that can be perceived with any of the senses, such as color, shape, and size. These are all attributes of a smartphone, for example, and they allow customers to imagine how it’s going to look and feel in the palm of their hand.
Detailed explanation-3: -Tangible attributes can include such product characteristics as size, color, weight, volume, smell, taste, touch, quantity, or material composition. For example, when you want to buy a new car, you might consider tangible attributes such as its size, color, and material composition.
Detailed explanation-4: -Feature. A physical characteristic or quality of a product.
Detailed explanation-5: -Product characteristics are attributes of the product itself that need to be controlled. Examples of product characteristics are size, shape, weight, color, quality, hardness, etc. The list of product characteristics depends on your product and how its functional design requirements have been defined.