MANAGEMENT

BUISENESS MANAGEMENT

PACKAGING

Question [CLICK ON ANY CHOICE TO KNOW THE RIGHT ANSWER]
Most packaging
A
Shows a do-it-yourself installation on the side of the package
B
Makes it difficult to stack or display products
C
Provides consumers with information necessary to make buying decisions
D
Makes the product look better than it really is
Explanation: 

Detailed explanation-1: -Quality packaging can convince consumers to trust the product inside and justify the cost of the product, especially with luxury items. Premium branding and packaging can influence consumer behavior, as 61% of buyers are more likely to repurchase a luxury product if it comes in premium packaging.

Detailed explanation-2: -It is important to remember that packaging has a significant influence on customers and their purchasing decisions. Consumers react positively to quality, color, and content.

Detailed explanation-3: -Packaging is a whole package that becomes an ultimate selling proposition, which stimulates impulse buying behavior. Packaging increases sales and market share and reduces market and promotional costs.

Detailed explanation-4: -Safety. Above all, packaging has an important role in keeping its contents and consumers safe. Packaging should contain important information of the product and its safety. For example, for food products the packing date, best before date and a list of ingredients must be clearly visible on the packaging.

There is 1 question to complete.